Windows 8 Might Help Microsoft Dominates Smartphone Market For Good!

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Microsoft is bold and subtle at the same time.  Many people might not realize that they would unintentionally switch to Windows Phone eventually, because when they use Windows 8 on PC more and more, the benefits of having Windows Phone are tremendous.  Of course, nobody knows the future, and that is only a guess of mine.  Nonetheless, to be bold and somewhat careless I say that Microsoft’s Windows Phone might eventually win the smartphone war if there is actually a smartphone war.  How?  Only Microsoft can convince people to stick with PC longer, and we don’t even have to wait for the arrival of Windows 8 to prove it since Windows 7 is doing a good job of staying relevant.

Business sector is so important to the economy, and the economy is so important to business sector; business sector and the economy are very important to Windows Phone and Windows Phone might too be very important for so and so.  Especially, the economy has been hopping on one leg, I don’t see how the business sector would want to buy each employee a Mac unless Apple makes the Mac a lot cheaper or makes a special case for business sector. This is why I think when Windows 8 comes out, the business sector will go on trying to upgrade their affordable PCs and laptops to Windows 7.  While at it, they will ponder on upgrading to Windows 8, too.  Windows 8 is the key to why I think Microsoft will win the smartphone war if there is truly a smartphone war.

Windows 8 is designed to shine on as many components there are within Microsoft ecosystem.  It’s all about the coherence of an ever tighter software and hardware intertwining ecosystem; connecting people tightly together through technology so data can be facilitated as if hardware and software boundary don’t matter in a technology ecosystem.  Well, that’s how I see Windows 8 would do for Microsoft ecosystem.  So, in the very very near future, you and I pick up a tablet or a smartphone, it might not be too hard for us to see that PC isn’t going anywhere as Windows 8 would remind us of PC even though we might be holding a smartphone or a tablet.  Think about it, business folks don’t do serious typing and calculation and planning and designing on smartphones and tablets, because it’s just simply a fool’s errand to do such things on those half-serious devices.  Just take a look at real estate of a screen of one of those on-the-go (i.e., mobile) devices and it would be crystal clear to see why it’s not possible to do serious works.

I think PC will stay around much much longer than we could ever imagine.  Its form might change but its purpose has to be making serious works seem easy.  So, as long PC stays around for foreseeable future, who says Microsoft doesn’t have a chance to convert most people over to Windows Phone?  It is just making sense that Windows Phone and Windows 8 would fit nicely alongside each other.  It is just making sense that people might want to fully invest in Microsoft ecosystem for Windows 8 is the key to encourage them to do so.  From PC to smartphone, and even gaming console such as Xbox 360, all could be somewhat coherent as Metro style would be the dominant design/theme to tie most components within Microsoft ecosystem together.  I think, a coherent ecosystem is the main key for Microsoft future success in regarding to a bid to win more customers over unless Metro style fails to charm the mass.  While at it Microsoft, why don’t you throw in your own version of Siri?


It’s Iffy For Moving iTunes’ Rental Movies To Another Computer Or Device; Don’t Expect A Solution!

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It’s iffy that Apple makes it near impossible for iTunes users to move rental movies from one computer or device to another in most cases.  Notice how I said near impossible and most cases, because some people suggest that you can actually move iTunes’ rental movies from Mac to iPad, but not vice versa; others people suggest other things; I know for sure you can’t move iTunes’ rental movies from one computer to another computer directly.  I surmise Apple has this limitation in place to prevent iTunes users from rendering the rental expiration time frame useless.

Is it weird that you can move iTunes’ rental movies from Mac to iPad but not vice versa?  Once you move the iTunes’ rental movies, they’re gone from the original computer or device (i.e., original destination or the container of contents).  I think Apple should try harder by allowing iTunes users to have the ability to move rental movies from one computer or device to another; of course, doing it in such a way that the whole process can still work out as intended such as not allowing users to render the rental expiration time frame useless.

In my case, I was using iTunes on a Macbook Pro and rented couple HD movies, but I wanted to move the rental movies to the iTunes on Windows 7 computer so I could watch the HD movies on a bigger monitor.  Apple is making it impossible for me to do such a thing, and so I was disappointed.  Sure, I could have planned the rentals out better such as I should have rented movies within the iTunes that resided on Windows 7 computer, but it was easy for me to blame Apple for not making things easier for me.

Some people suggest that it’s possible for you to move iTunes’ rental movies from a computer to iPod and then from iPod back onto a computer.  For iPad and iPhone, people suggest that you can move the iTunes’ rental movies to these devices, but not in reverse as in moving the rental movies back to a computer.  I don’t think you can move iTunes’ rental movies from a computer to another computer directly.

Would Home Sharing for iTunes allow iTunes users to move rental movies from one computer or device to another?  Don’t even try that, because I tried and it turned out to be a waste of time.  How about iPhone’s iTunes?  Well, it is kind of weird that iPhone’s iTunes allows you to check TV shows and music under Purchased, but movies aren’t made available to be viewed under Purchased.  I figure that rental movies are rental after all, and so rental movies are appropriately made unavailable under Purchased.

I guess when one wants to rent a movie from iTunes, one better makes sure that one has to be on a computer that one wants to watch the rental movie.  As iTunes can be installed on almost all computer platforms (i.e., iTunes isn’t compatible with Linux), it won’t be a problem for iTunes users to watch iTunes’ rental movies on most computers.  Doing anything different, iTunes users just beg for the inconvenience.

Business wise, this inconvenience isn’t a big deal for Apple, because Netflix and other Apple’s competitors probably are facing the same problem of making brand new movies to be available in ways that won’t make their customers feel irritating.  Of course, streaming old movies should not have such a painful DRM experience, because Netflix is superb in making the streaming of old movies to be available on most computer platforms and devices.  People should not even bother with moving any movie while using Netflix; it’s not a part of the equation; it’s all about streaming and what devices can be streamed Netflix’s movies and what not.

Renting old movies through iTunes might still prevent iTunes users from moving rental movies from one computer or device to another, because it’s all about DRM again.  Indeed, it’s clear that streaming and renting are two different beasts altogether.  In the end it’s up to which beast you like to hang out with.  For me, I guess I might hang out with both from time to time, because renting movies from iTunes does have one advantage over Netflix’s instant streaming, it’s that you can download and watch brand new movies.  Oh, don’t forget about Amazon too, because you can both rent brand new movies and streaming old movies through Amazon.  Nonetheless, I have digressed, and so let me end this long and rather moot post at this impolite juncture, OK?