From reading the article “For News Sites, Google Is the Past and Facebook Is the Future” on Gigaom, I can see why news sites are having problem of attracting repeat visitors. In the old days, information was not as proliferative as today, therefore people back then preferred to stick to only the few news sites that they had invested their trust in. Nowadays, news are so abundant that it matter little for people to choose one news site over another. Still, there are people preferred only few major news sites for their news diet, but even these people are probably noticing that they can always get some news or maybe even the same news on hundreds of other news sites.
The whole situation is rather messy and ugly, and it’s a dilemma for pay news sites. To think of it, people have so many more choices that news sites are no longer in a more powerful position as they had been before in term of dictating what people should read, because people can actually read everything and everything evermore. While we’re speaking, who know how many more news sites, local or not, are just starting to make waves into this traditional business.
Another thing, some people may not care so much for news quality as long they get something to read about each day, but some do. The more news sites are around and the more accesses people can have to these news sites in term of not having to pay a great cost to obtain news, then the big picture of the question “Why there are so many variations of how people prefer to take their news diet?” — becomes evermore clear that nothing is ever going to be the same for news business.
Perhaps, all in all, it’s a good thing for a new cycle to begin, and when I refer to a new cycle, I mean a whole new ecosystem of news business for Darwinism to feed on. Darwinism in news business of today will probably be very effective, and it’s essential for everyone whether each of us has an interest or not in how news business develops as we moving forward, because only the best and the strong survive either through a paid platform or a free platform (i.e., free news or paid news), and by this extension it allows the people who care most for quality news to get the best news and the news that matter most.