Ebook is where heated debates can only get even more, you can fill in the rest.  Amazon thinks Barnes & Noble’s Nook’s ebook’s lending feature is a joke.  As an Amazon’s CEO, Jeff Bezos sadly poked fun at Nook and said that Nook’s ebook lending feature is very limited, because once you lent an ebook one time to a single person, the very ebook you lent out cannot be lent again.  Even though when saying this, Jeff Bezos probably knew that Kindle has not allowed such a thing as lending an ebook to a friend.

The idea of carrying a library of books around you in your backpack or a small handbag seems so delicious that many of us are not so hesitantly in spewing out money digitally to acquire more ebooks.  Ebooks sellers like Amazon and Barnes & Noble know this fact very well, and this is why the fight for bigger share in ebook market can only get worse.  Customers do not have to be worried though, because the ebook war may bring many good deals as ebook prices and ebook readers may get cheaper.

The news about Barnes & Noble could not meet the demand of Nook’s pre-orders, this may have been worried Amazon.  Competition is on!  Will Amazon add lending ebooks feature onto its Kindle?  I just hope Amazon will do so, because then I’ll have a difficult choice in picking which ebook reader I will buy.  I’m surprised that Apple is still only meddling with iTunes and iPhone and iPod, but had not yet release an iBook, because the more the merrier.  Source.