If only you would have known beforehand that after returning to Apple in 1997, Steve Jobs would drive Apple’s products and shareholder wealth to exuberant height, you probably would have sold everything you got to get the cash to buy Apple’s stock shares. A bit of exaggeration? Not really! Steve Jobs survived the rejection of his company, Apple, but he came back to run it with fierce tactics and smart strategies that now Apple is valued around $170 billion. It took only a little less than a decade for Apple to be valued at $5 billion and to reach $170 billion. Steve Jobs’s bold marketing strategies and choices in promoting the right innovations have contributed to Apple’s success. Fortune Magazine has named Steve Jobs as the “CEO of the Decade” according to AppleInsider.
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